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Apollo Tyres ropes in Sachin Tendulkar as brand ambassador of the company for five years
"Building the Apollo brand to its true potential is key to our growth. By securing Sachin Tendulkar's association with our brand, we have embarked on an exciting journey together. I am sure this partnership will help us go the distance," Apollo Tyres Vice Chairman and Managing Director Neeraj Kanwar said in a statement.
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