Super Bowl logo has become 'corporate, soulless' like 'NFL itself' Unknown 01:20 The Super Bowl logo used to feature a design unique to the host city each year. But since 2010, it has been lifeless and standardized. SN looked into the reason. Share this Share on FacebookTweet on TwitterPlus on Google+ Related PostsWrestlers Vinesh Phogat, Bajrang Punia in contention for Khel Ratna award after gold at 2018 CWG, Asian GamesMike StoneLaurie Jordan FerrerRamping up Olympic preps: Japan wins 3 skateboarding goldsFrench BulldogWoofstock